Hello, my name is Paul.

I am passionate about motorcycling.

While I realize that there are many different viewpoints about the safety of motorcycle riding, I think we can all agree that reducing the number of motorcycle accidents would be a good thing.

It is likely that many mishaps could be prevented by drivers just taking a second look for motorcycles. This "LOOK" sticker was designed to quickly and creatively get this message across.

The result has been overwhelmingly positive.

I hope that you will take a moment to check out my site, and help spread the word.

Thanks!